Upliftworks
Service 04

Logo & Brand Identity

A logo, colour palette, typography and simple usage rules — delivered as a complete kit, so everything your business puts out looks like it came from the same company.

Collage of a hand with a stylus drawing the Upliftworks U mark on a monitor, beside logo sketches and a colour palette

7

In-house specialists on your account

100%

In-house — nothing outsourced

Worldwide

Delivery, timezone-flexible

Yours

Every account, file and asset

The problem

Several versions of the logo in circulation, colours that change from post to post, and nothing that looks deliberate next to a competitor. Customers notice, even when they cannot say why.

How we solve it

We start with your business, your customers and your competitors, then design an identity that fits — delivered as a practical kit your team, your printer and your social pages can actually use.

Best for

  • New businesses launching their brand
  • Businesses with an outdated or inconsistent logo
  • Brands moving from local to a wider market
  • Products that need a packaging-ready identity
What’s included

Everything you get.

Handled by our own team, start to finish — and every account, file and asset stays in your name.

01

Logo design

A primary logo plus versions for square, small, light and dark placements.

02

Colour palette

Primary and supporting colours, with exact codes for screen and print, and contrast checked for real use.

03

Typography

Fonts for headings and body text, chosen to work on screen and in print.

04

Brand guidelines

Simple rules for using the logo, colours and type, so anyone on your side can keep things consistent.

05

Social and print templates

Starter templates for the posts, stories and printed pieces you use most.

06

Every file, fully yours

SVG, PNG, JPG and PDF in every size you will be asked for — with source files and full ownership.

How it works

From first message to finished work.

01

Discover

Your business, customers, competitors and the impression you want to make.

02

Explore

A small number of considered directions, each presented with the reasoning behind it.

03

Refine

Your chosen direction refined into the final logo, colours and type.

04

Deliver

The full kit and guidelines, with every file in your hands.

Platforms and deliverables

What we work with.

  • Logo suite
  • Colour palette
  • Typography
  • Brand guidelines
  • Social templates
  • Print-ready files
  • SVG · PNG · PDF
Questions

Asked and answered.

Something else on your mind? It’s a one-message answer away.

01How many logo options will we see?

A small number of considered directions, each with the thinking behind it — rather than dozens of random options. You choose one and we refine it with you.

02Can you refresh our existing logo instead of replacing it?

Yes. If your logo already has recognition worth keeping, a careful refresh is often smarter than starting over.

03Do we own the final logo?

Completely. You receive every source file and full ownership of the final identity.

Start here

Tell us what’s not working.

One message on WhatsApp is enough to start. We reply within 24 hours with a straight answer on what we’d do first.